# Setor AI - Complete Documentation > Instagram DM automation SaaS that turns followers into customers through AI-powered sales conversations. ## Company Information - **Legal Name:** SETOR AI SPOLKA Z OGRANICZONA ODPOWIEDZIALNOSCIA (SETOR AI Sp. z o.o.) - **Website:** https://setor.ai - **Application:** https://app.setor.ai - **Address:** Tomasza Zana 1, 20-601 Lublin, Poland - **Contact Email:** kontakt@setor.ai --- ## Product Overview Setor AI is a SaaS platform that automates Instagram Direct Message (DM) conversations for sales purposes. The product is designed specifically for high-ticket sellers who want to convert Instagram followers into paying customers without hiring additional sales staff. ### Core Value Proposition "Higher profit. Greater scale. Less people management." Setor turns Instagram DM into a predictable sales generation system. It: - Starts conversations with new followers - Leads conversations toward qualification - Follows up with prospects who go cold - Closes conversations by booking calls or making direct sales --- ## Complete Feature List ### 1. Voice Messages Setor AI can send and receive voice messages on Instagram. When receiving voice messages, it processes them like a human would - taking appropriate time to "listen" before responding. You can pre-define scenarios where voice messages should be sent for a more personal touch. ### 2. Multimedia in Conversation Full support for photos and videos in conversations. Setor AI can: - Watch videos sent by prospects - View photos and Instagram stories - Send pre-defined images and videos - React to story replies with context ### 3. Deep Profile Analysis (Last 27 Posts) Using a sophisticated machine learning system, Setor AI thoroughly analyzes each prospect's profile: - Examines their last 27 posts - Analyzes bio and profile information - Creates a detailed picture of who they are - Identifies preferences and lifestyle - Uses insights to create personalized experiences ### 4. Lead Qualification and Professional Skipping Not every prospect is a good fit. Setor AI: - Qualifies leads based on your criteria - Skips non-qualifying contacts to protect team time - Guides conversations intelligently in the right direction - Prevents unqualified leads from booking calls ### 5. Direct Sales in DM Some of our clients successfully sell expensive offers entirely through DM, with zero sales calls. Setor AI is a proven tool for complete automation of sales processes where appropriate. ### 6. A/B Testing Welcome Messages Enable systematic testing of welcome messages to see which variants multiply your profits and which waste potential. Make data-driven decisions about your opening messages. ### 7. Comment-to-DM (Without ManyChat) Turn post and reel comments into sales conversations automatically. No additional tools or integrations needed. Setor handles the entire flow natively. ### 8. Built-in Sales CRM All conversations, contacts, and history in one place. Features include: - Complete conversation history - Lead tracking and status - AI-generated notes for context - Team visibility into all interactions ### 9. Slack Alerts Get notifications about what matters: - New conversions - Situations that need human review - No spam or unnecessary notifications - Peace of mind that nothing important slips through ### 10. Calendly Integration Frictionless booking from within DM: - Send booking links contextually - Guide prospects to select a time in conversation - Reduce friction and excuses - Increase show-up rates ### 11. GoHighLevel Integration For businesses using GoHighLevel: - Native booking integration - Lead routing to your stack - Seamless connection with existing workflows ### 12. Smart Follow-ups Follow-ups that recover lost revenue: - Automatic conversation reminders - Returns to cold leads after weeks or months - Closes previously "lost" conversations - Every conversation works longer for you ### 13. Quiet Hours Control when Setor AI is active: - Set operating hours - Automatic breaks during night time - Protect account safety - Maintain natural conversation rhythms ### 14. Team Collaboration Built for sales teams: - Add unlimited team members - Assign lead ownership - Everyone sees the lead flow - No copying/pasting or private notes ### 15. Advanced Funnel Analytics See exactly where opportunities are lost: - Full funnel visualization - Drop-off analysis - Performance metrics by stage - Data-driven optimization decisions ### 16. Full Style and Flow Personalization Make Setor AI match your brand: - Customize conversation tone - Define conversation rules - Set qualification criteria - Configure follow-up sequences - In tests, Setor comes across more human than human ### 17. Welcome Messages with Recipient Analysis Before sending any message, Setor AI checks: - Who the recipient is - Whether they're a good fit - What approach to use - Result: fewer mistakes, more consistency ### 18. Professional Objection Handling Setor AI handles objections like a professional: - Responds with understanding - Stays calm and professional - Doesn't let excuses block decisions - Always moves toward the next step - Maximizes your profit potential --- ## How the System Works ### Step-by-Step Process 1. **New Follower Detection** - System detects when someone new follows your account - Triggers welcome message sequence 2. **Profile Analysis** - AI analyzes the new follower's profile - Reviews last 27 posts, bio, engagement patterns - Creates prospect profile for personalization 3. **Welcome Message** - Sends personalized opening message - A/B tests different variants if enabled - Considers who the prospect is before sending 4. **Conversation Management** - Leads conversation naturally - Handles questions and objections - Qualifies based on your criteria 5. **Booking or Sale** - Qualified leads get booking links (Calendly/GHL) - Or closes sale directly in DM if applicable - Records all activities in CRM 6. **Follow-up Automation** - Tracks conversations that go cold - Sends appropriate follow-ups - Returns to old leads periodically --- ## Target Users ### Ideal Customers 1. **Course Creators & Coaches** - Selling high-ticket coaching programs - Online courses priced $1,000+ - Group coaching programs 2. **Service Providers** - Consultants - Marketing agencies - Design agencies - Business coaches 3. **E-commerce (Premium)** - Luxury products - Custom/personalized items - High-ticket physical products 4. **Anyone with High-Ticket Offers** - Minimum recommended price: 1000 PLN (~$250 USD) - Best results with offers 3000+ PLN ### Not Ideal For - Low-ticket products - Mass-market e-commerce - Accounts with very few followers - Products that don't require sales conversations --- ## ROI Calculator Data Based on typical customer results: 1. **Welcome Message Response Rate:** ~30% of new followers respond 2. **Conversation-to-Booking Rate:** ~20% of conversations book calls 3. **Show-up Rate:** ~60% of booked calls are attended 4. **Close Rate:** ~30% of meetings result in sales Example calculation for 1000 new followers/month with 5000 PLN offer: - 1000 followers receive welcome message - 300 start conversations (30%) - 60 book calls (20% of conversations) - 36 show up (60% show rate) - 11 sales (30% close rate) - Revenue: 55,000 PLN/month *Note: Results vary. These are estimates based on average client performance.* --- ## Technical Information ### Platform - Web-based SaaS application - Accessible at: https://app.setor.ai - Works with any Instagram business/creator account ### Languages Supported - Polish (primary interface) - English (full support) ### Integrations - Instagram Direct Messages (native) - Calendly (booking) - GoHighLevel (CRM/booking) - Slack (notifications) --- ## Contact & Support - **Website:** https://setor.ai - **App:** https://app.setor.ai - **Email:** kontakt@setor.ai - **Free Trial:** 14 days, full access --- ## Legal Pages - Privacy Policy: https://setor.ai/polityka-prywatnosci - Terms of Service: https://setor.ai/regulamin (Polish) - Terms of Service: https://setor.ai/en/regulamin (English) --- *Last updated: January 2026*