Everything that happens in your DMs,
from the first message to cash collected
Five features, one goal: more booked calls from 
Instagram and 
Messenger. Each page shows how it works under the hood and what happened on client accounts.
What does Setor do?
It turns DMs into booked calls and shows you which ones made money.
- 601,446AI replies
- 5,078booked calls
- 133,821conversations
- 76,535comment automation runs
As of Nov 2, 2026Read from the Setor dashboard, last 90 days
- 24messages, the median to a booking
AI appointment setter
Runs the conversation all the way to a time on your calendar. That's more messages than a chatbot can carry.
See the AI setter - 3.5 smedian to the first step
Comment to DM
An Instagram auto reply to comments and messages, then a hand-off to the AI setter.
See auto replies - 524active automations
Instagram DM automation
Triggers, conditions and steps, then a hand-off to the AI setter.
See DM automation - 30.3%reply to a welcome
Instagram welcome message
A first message to new followers. Instagram's own welcome only appears once someone opens a chat with you.
See welcome messages - 930logged sales
Instagram CRM
Every call and sale tied to its DM thread, with the source attached.
See the CRM
Also in Setor
- Question mode
- Script A/B tests
- Ask Setor, plain-language questions about your data
- GoHighLevel, Hyros, Slack, Notion, ClickUp, Google Sheets, webhooks